23 Oct 2023
Ms. Cha Pei Pei, the Vice Chairperson of International FLS Corp, a leading education company, took center stage at the Pre-CIIE press release on Monday, October 23, 2023. Ms. Cha, a dynamic and visionary leader, shared her insights and aspirations as a Returning CIIE exhibitor, shedding light on the remarkable journey that her organization, Fun Learners' School, has embarked on through its participation in the China International Import Expo (CIIE).
Press Release (Xinhua): https://english.news.cn/20231023/0ef63b81dbe14f66aada287511f2566e/c.html
VIRTUAL, Oct. 23rd, 2023 -- In the amidst a gathering of notable corporate leaders, Ms. Cha Pei Pei, Vice Chairperson of the renowned International FLS Corp, took to the podium during the Pre-CIIE press release.
Ms. Cha is no stranger to the China International Import Expo (CIIE), as she fondly recounted her company's previous participation. She likened their debut at the CIIE to "eating durian for the first time. You felt curious and excited before tasting the fruit and fell for it after the first bite."
As a returning exhibitor for the forthcoming CIIE scheduled between Nov. 5 and 10 in Shanghai, she ardently shared her aspirations for this year's event. The exposition, which has seen Singapore's presence grow considerably, is a significant platform for International FLS Corp.
International FLS Corp will be a part of the impressive Singapore Pavilion that sprawls over an exhibition area close to 1,286 square meters. This pavilion is set to showcase a diverse range of products and services, from consumer goods and food to agricultural products and services trade.
This year, the focus for International FLS Corp is twofold.
Firstly, Ms. Cha highlighted the enormous benefits that eNobel and SpotzOn, International FLS Corp brands, reaped from their previous participation in CIIE. For instance, International FLS Corp's collaboration with Central China Normal University (华中师范大学). She emphasized how invaluable the platform has been in bridging connections, fostering collaborations, and tapping into the burgeoning Chinese market. China has maintained its position as Singapore's largest trading partner since 2013, with Singapore reciprocating as China's most significant foreign investment source.
Secondly, International FLS Corp is buzzing with excitement to launch their educational card game, "Number Battles." Tailored to enhance the learning of Singapore Math, this card game isn't merely a tool for education but also a strategic move for branding purposes. Ms. Cha believes that this unique product will be a testament to the corporation's commitment to educational excellence and innovation.
During the 6th CIIE, International FLS Corp is not just showcasing its innovative approaches to education; they are also keenly searching for potential business partners and agents to collaborate on a series of their flagship products and services. These include the
Singapore One-Stop Study Abroad Services （新加坡一站式留学服务）
SpotzOn AI Question Bank （一击即中人工智能题库）
NUS Youth Camp （新加坡国大青年营）
Number Battles Educational Card Game （Number Battles 数字卡牌游戏）
The inclusion of these products and services in their offerings at CIIE not only exemplifies their dedication to educational advancements but also highlights their strategic move towards global collaboration and expansion.
In conclusion, as the Singapore Business Federation (SBF) gears up to lead a delegation of over 500 senior business representatives from 56 Singapore companies, of which 60 percent are repeat exhibitors, the expectations are high. Kok Ping Soon, CEO of the SBF, highlighted that the CIIE is an "essential platform for Singapore businesses to grow in the Chinese market, especially in high-growth areas such as digital innovation and sustainability."
Given the magnitude of opportunities and the drive exhibited by visionaries like Ms. Cha Pei Pei, CIIE 2023 is poised to be an impactful and transformative event.